Show 95 - Marketing for Contractors - Learn the Most Effective Ways to Use Today’s Marketing Tools
Joseph Hughes, founder of Contractor Dynamics, joins us on this episode of the Art of Construction to share today’s best marketing strategies.
Many businesses use a website, Facebook, and SCOs (searchable content optimization) in their marketing plan, but without a proper approach these tools may not deliver the leads you need. Whether you are looking for professional advice to grow your business or want to know more about consulting services that do the heavy lifting for you, this episode is a must listen!
After spending over a decade in the construction industry, Joseph founded Contractor Dynamics in 2013 to help builders, contractors, and related professionals grow their businesses strategically by leveraging the web. His team has a passion for assisting contractors to navigate the tricky world of online marketing and use the internet as a tool to transform their businesses. Contractor Dynamics understands that best-in-class construction companies lack the time, expertise, or interest to stay on top of trends in the fast-changing world of online marketing and market their business in ways that ensure long-term growth. Core services include website design and development and organic online marketing (SEO).
Contractor Dynamics publishes weekly guides on the best practices for marketing a construction company, and they have been featured in Houzz, Yahoo Finance, The Huffington Post, Equipment World, and Small Business Trends, among others.
Professionals and Links Referenced in Show
The Go Giver by Bob Burg
Extreme Ownership by Jocko Willink and Leif Babin
Find Your Why by Simon Sinek